A 2015 Ferrari LaFerrari sold for CHF 5.86 million at Broad Arrow's auction at the Hotel Dolder in Zurich last Saturday, according to market surveys the fourth-highest auction price ever achieved for the model. The result fell short of the pre-auction estimate of CHF 7.5 million, coming in roughly CHF 1.64 million or about 20 percent below expectations.
The Bianco Fuji-coloured LaFerrari was originally delivered to Hong Kong and had covered just 92 kilometres. A similar scene unfolded at RM Sotheby's auction held in late September at the Park Hyatt Zurich, where a 1991 Ferrari F40 changed hands for CHF 3.3 million within its official estimate range of CHF 3.2 to 3.5 million. Seventeen of 23 historical vehicles were sold for a combined CHF 16.3 million.
Broad Arrow's second Zurich auction generated a total of CHF 24.7 million, with approximately 80 percent of offered lots finding buyers. The event outperformed the previous year's result and became the year's highest-turnover Swiss collector-car auction. Yet absolute top-end prices in Zurich trailed recent American results by a wide margin. Alongside the LaFerrari, a 2012 Bugatti Veyron Grand Sport Vitesse fetched CHF 2.37 million, a Ferrari F12tdf sold for CHF 1.55 million and a McLaren Senna realised CHF 1.13 million. Bidders arrived from 31 countries, with 37 percent of registered interested parties coming from Switzerland.
A week earlier in Las Vegas, the same auction house, Broad Arrow, sold collector cars for a total of USD 92.8 million, marking the highest turnover ever recorded at a collector-car auction in the city.
Several Ferraris drove the most remarkable outcomes in Las Vegas. A 1997 Ferrari F50 realised USD 18.705 million, setting a new auction record for the model; the car had logged only 106 miles. A 2025 Daytona SP3 finished in Verde Francesca sold for USD 18.54 million, also a record for a regularly produced example, against an original manufacturer's list price of approximately USD 2.33 million.
In direct comparison, a 2014 LaFerrari sold at the Las Vegas auction for USD 8.805 million, establishing a new record for the closed standard version and substantially exceeding the Zurich hammer price. The two highest-priced Ferraris alone brought in more than USD 37 million, with 64 of 84 offered vehicles sold.
A different Daytona SP3 sold at a London auction on the same day for approximately USD 10.9 million, a gap of nearly USD 8 million explained by individual specification, condition and running distance: the US car had covered just 81 miles, whereas the London example had been used as a development and press vehicle and carried a notably higher mileage.
Gooding Christie's will host the first-ever Rétromobile New York Auctions on November 20 and 21 at the Javits Center in New York. Its standout lot is a 1967 Ferrari 275 GTB/4*S NART Spider, one of only ten produced, which was originally delivered to the Hollywood actor and racing driver Steve McQueen and will be offered publicly for the first time. Gooding Christie's expects a price between USD 15 million and USD 20 million. The car spent nearly four decades in the same collection and retains its original engine and transmission. Whether it reaches the upper end of the estimate remains to be confirmed.
All reported hammer prices include the buyer's premium.
